Client Me
Role Designer
Type Logo
Goals for the project They wanted to establize a better image of the company as a on stop tourism shop and as a trusted source of relevant information. A source which can be used to plan and nagotiate their own customized tour, with one company.
Challenges In the course of their long running business serving tourists from all over the world, they found that the rigid plan doesn't work for the tourists and they leave India undiscovered, unsatisfied. Delhi Airport Services wanted to send a message that they know, each tourist has different and unique view of the country and they want to see their own India, for one person India could be ice-capped high mountains, for another it could be oldest city Varanasi.
Challenge was to create a site where design, layout and content gives a sense of bonding and trust between travel agency and tourist resulting in long term relationship, which can be achieved by thinking alike and representing that in the site, by message, theme, design and content.
Execution The prriority was our message and design, I came with the idea of different cards showing different type of tourism in India, and a bold message. Tried to convince visitors that we undestand you and you just need to tell us what you want, we will take care of everything.
Did I work within their styleguide? They said that they want a fun site with diffeent colors.
From scratch or a re-design? From scratch.

|